by Günter Richter | Dec 9, 2011 | Customer Management
As consumers, we are faced with a daily barrage of advertising, product endorsements, and special offers. Sometimes making a choice is really tough, but fortunately, there are a number of ‘tools’ at your disposal that can help you make decisions. Things like a price...
by Günter Richter | Sep 22, 2010 | Customer Management
As consumers, we make for an interesting study in many areas. One of the most fascinating areas however, is that of price and how we react to it. Often we will spend hours or days deliberating over a purchase of a few Pounds, but at other times, almost instantly make...
